Investors

Our app is set to transform the dining experience, but we need your support to bring it to life. We're dedicated and hard at work, but to make this vision a reality, we need the right team and resources.

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Explore our strategy

Trademarks Filed / C-Corp Structure

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Raised over $140K ($2.5K committed from crowdfunding)

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~100 waitlist applicants and growing

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300%+ YoY Website traffic

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Team with Fortune 500 and tech experience

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First Access Event with over 40 attendees

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Trademarks Filed / C-Corp Structure | Raised over $140K ($2.5K committed from crowdfunding) | ~100 waitlist applicants and growing | 300%+ YoY Website traffic | Team with Fortune 500 and tech experience | First Access Event with over 40 attendees |

Consumers need smarter matches, not more choices.

Other apps bury you in stars, SEO bait, and review chaos. We serve curated recs built around you—your tastes, your people, your values. SoGo isn’t about endless options. It’s about the right one.

SoGo in the Market

SoGo closes the circle between how people choose where to eat and how restaurants reach their ideal patrons. In a crowded market of dining apps and review platforms, we focus on curated matches instead of overwhelming lists—helping diners discover the right spot faster and helping restaurants attract the right guests more often. Backed by industry insights and user trends, SoGo delivers a more intentional, data-driven dining experience that stands apart from traditional review sites and generic discovery tools.

This graphic is based on Some Good People Inc.’s internal categorization and reflects our internal perspective. It is provided for informational purposes only and does not represent any official affiliations, endorsements, or external classifications.

Industry Insights

Massive and Growing Market

The global restaurant industry is projected to exceed $1 trillion by 2025, with a significant portion driven by consumers seeking convenient and personalized dining solutions. Our industry is evergreen.

High Consumer Engagement

Over 80% of diners rely on digital tools for restaurant discovery, presenting a significant opportunity to capture a tech-savvy audience.

Targeted Reach Potential

We’re starting with three key markets—Chicago, Southeast Michigan, and Charlotte—representing a total addressable market of over 6 million diners. As the product evolves, we’ll look to expand beyond these initial regions, scaling into new markets alongside the rollout of enhanced features and strategic partnerships.

Our Results

Injected over $140K into the business to date

2023

Angel Investment

Established C-corporation in Deleware to help add structure to the idea and set the stage for next steps.

2024

Bootstrapping

Founder bootstrapping initiatives continued our advance towards our goals allowing for significant achievement in development milestones.

2024+

2024 and Beyond

Some Good People’s leaders actively attend networking and investor events to advance our capital raise goals. Efforts like engaging with Lofty Ventures, applying to Y-Combinator, and pursuing small business grants reflect our dedication to building valuable connections within the investment community.

DRIVE INNOVATION

How Do I Invest

To learn more about our vision and how you can contribute to our success, please reach out via the form on this page. Our team is eager to connect with you, discuss your investment goals, and provide detailed information about our business model and growth potential. Join us in shaping the future of restaurant recommendations and be part of a venture that is poised for success!

Reserve your spot for a small investment

We are 'testing the waters' to gauge investor interest in an offering under Regulation Crowdfunding. No money or other consideration is being solicited. If sent, it will not be accepted. No offer to buy securities will be accepted. No part of the purchase price will be received until a Form C is filed and only through WeFunder’s platform. Any indication of interest involves no obligation or commitment of any kind.

Schedule a meeting with us

Accredited Investment Opportunities are available only to individuals or entities that meet the SEC’s definition of an accredited investor. This typically includes individuals with an annual income of over $200,000 ($300,000 with a spouse) or a net worth exceeding $1 million, excluding their primary residence. Please consult with a financial advisor or legal professional to determine your eligibility.

Frequently Asked Questions

Our FAQ section is here to provide quick answers to the most common questions about our app and services.

  • We’re actively building the SoGo ecosystem through parallel development of our consumer-facing app and our Partner Portal for restaurants. The app is in its beta phase, giving users early access to our dining discovery experience while we refine features based on real-world feedback. In tandem, the Partner Portal is in alpha development, with tools designed to help merchants engage their ideal audience. Both products are being built with a clear roadmap toward a unified, full-scale launch.

  • Our immediate focus is the release of Beta 2 for the SoGo app, scheduled for Fall 2025, with Beta 3—featuring AI-driven personalization—planned for early next year. On the merchant side, our Partner Portal continues to make steady progress toward its own beta stage. Each milestone moves us closer to delivering a seamless connection between diners and restaurants, supported by robust data and user-driven insights.

  • To bring our full vision to life, we’re seeking up to $1 million in pre-seed funding. This capital will fuel final development of the SoGo app and Partner Portal, ensure we can support the product at scale, and prepare for a broad market rollout. We welcome a range of investment sizes and are committed to building strong, collaborative relationships with our funding partners.

  • Our revenue model combines consumer and merchant subscriptions with monetization of aggregate, anonymized data. Subscribers will gain access to enhanced discovery features, premium placement, and advanced analytics, while our aggregated market insights will provide valuable intelligence to partners and industry stakeholders. This approach ensures multiple recurring revenue streams and long-term scalability.

Bring SoGo to Your Table - Plenty of Seats Await

INTERESTED IN INVESTING WITH US?

Ready to take the next step in your investment journey? Contact us today to learn more about the opportunities we offer and how they align with your financial goals. Our team is here to provide you with all the details you need to make an informed decision!

Risks of Early-Stage Investments

Investing in an early-stage startup involves a high degree of risk, and prospective investors should carefully consider these risks before making any investment decisions. There is no guarantee that the company will achieve its goals or generate returns on investment. Key risks include, but are not limited to:

Market Risks: The product may fail to gain traction, face unforeseen competition, or experience changes in consumer behavior.

Operational Risks: The company is in the early stages of development, with evolving business models and operational challenges that may impact growth and sustainability.

Financial Risks: Early-stage companies often rely on external funding and may not generate significant revenue in the short term, leading to potential financial instability.

Regulatory Risks: Changes in laws, regulations, or industry standards could materially impact the company’s operations or marketability.